If I had only known then what I know now…
As a board member of my International Coach Federation chapter, I see all too many good coaches falter and even give up because they went into Business / Corporate Coaching with unrealistic - or outright wrong -- expectations.
When I first completed my training in Business Coaching, I had a vague expectation that clients would somehow find me. After all, I did have goals and strategies. I knew plenty of people. I had a vision for my practice, and I seemed to be working day and night. Yet, I still felt unfocused, latching onto every new strategy that I heard about. My private practice wasn't growing at the rate I anticipated. And I saw Business and Corporate Coaches all around me going through the same struggle.
So, I wrote "Become a Business Coach" to bring together, in one place, direction to guide coaches on all the decisions that need to be made to succeed as a Business Coach.
In compiling the Guide, I interviewed some of the top Business Coaches in practice today. You'll get marvelous insight and wisdom gleaned from their experiences, including strategies most people would never even think of!
I also got input from lots of solid, successful coaches whose names are not yet well known, but who have lucrative practices coaching entrepreneurs, corporate clients and top executives.
Who will benefit from this Guide
Those who will benefit most from "Become a Business Coach" are:
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People considering going into Business Coaching as a profession
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Business Coaches starting out in building their practice
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Personal coaches who would like to segue into Business Coaching
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Mentor coaches who would like to give their clients a jumpstart and reference point
What you'll get in "Become a Business Coach"
This Guide will give you comprehensive, realistic advice about succeeding in the profession of Business Coaching. The emphasis of this Guide is on building your private practice. "Become a Business Coach" is not a primer on coaching skills.
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